There are definitely some very easy ways to miss form your title tags. In other articles we have looked at what you should do, and in this article we will look at what you should avoid. We will provide examples and then show you what is wrong with the title tag.
Example 1: Cuddly Dog Supplies- Find the Best Prices for Supplies for Dogs
There are a couple of errors in this title. First the company name is in the first position. Second, instead of using Dog Supplies as a keyword the title has supplies for dogs. The keyword is also not repeated and is left to the end. Unfortunately many individuals make this error when they create their titles.
Example 2: Dog Supplies Dog Supplies Dog Supplies Dog Supplies
In this example only one keyword is used and it is repeated over and over again. First this is a penalty in SEO rankings. The search engine will not allow this to occur. Second it is not helpful to the consumer. The consumer gets that you sell dog supplies, but what about them? You should have the keyword in the title tag once or twice, but no more than two times. The title tag is also vague.
Example 3: online casino, online casino gambling, free casino gambling, blackjack, poker, texas hold’em poker, craps, slot machines, video poker
In this example there are again several mistakes. The most obvious is that the title tag is over 65 characters. Any title tag you create should only be 65 characters. Second you have plenty of keywords, but it is “keyword stuffing.” This is another problem in SEO rankings. If you use too many keywords you’re not really trying to get the attention of a consumer. You’re just trying to get rankings. The search engines realise this and will instead dump you.
The best way to get your title tag where it belongs is to have a unique title tag with a target for one keyword. In this case choose video poker. You would want to put video poker- the best online video poker at Kings Casino. You have given the keyword twice and offered a casino name for them to find you at. The worst mistake in title tag SEO is not being unique. You do not want to find yourself in the bottomless pit where you will never again rise, so avoid the mistakes.
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